Session for top managers "About business from the first person" will take place in Hyatt Regency Yekaterinburg from 12.00 a.m. until 06 p.m. on March 24. Managers and entrepreneurs from Yekaterinburg, Chelyabinsk, Perm and Tyumen, about 100 people in total, will become participants of the event.
Program of the event includes discussion of experience of creation and management of a company of top manager of a succession Russian business Yulia Frangulova. Provisions are also made for an interactive part with the audience: resolving of a certain case useful for the company at the present moment. Representative of the business school will act as an expert in evaluation of resolving of the case and will take part in its preparation. A mini lecturer about trends in business or certain management instrument from the partner business school will become a bonus for participants.
Yulia Frangulova, general director of LINLINE chain of clinics, will explain how the company chooses partners for cooperation, what it considers its competitive advantages that cannot be copied and how decisions are made on investments in a new project etc.
Report entitled "Marketing as interaction with the market" will be presented by Vsevolod Krylov, director of Executive MBA programs of Stockholm School of Economics in Russia, lecture of the school who specializes in innovations and leadership.
The session will be ended by presentation of programs of Stockholm School of Economics in Russia.
It is possible to send questions to speakers of the session beforehand. Author of the best question will receive a valuable present in the form of Apple iPad mini.
Organizer of the event is Aprait company. Educational partner is Stockholm School of Economics in Russia.
The session is supported by charity fund Liniya Dobra (addressed aid to children with serious and rare diseases); Newton group of companies.

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