Funky Business
Talent Makes Capital Dance
Kjell Nordstrom, Jonas Ridderstrale
The authors of the book Kjell Nordstrom and Jonas Ridderstrale are professors
of the Stockholm School of Economics. The
Business Life magazine
included them into the top five in the International Guru League Table.
This is a book about a New Economy, modern economic development
trends, and about what it means for the corporations, countries and
individuals.
Funky Business tells us that the new world is different
and that you can forget what you knew yesterday. You become successful
if you are different. To be different you have to focus on how people
think and not on what organisations do. We can, therefore, no longer
do "business as usual" but make our business in to a "Funky business".
About authorsFunkster # 1: Kjell Nordstrom
Kjell is based at the Institute of International Business at the Stockholm School of Economics. He received his Ph.D. before helping found the prestigious Advanced Management Program, which attracts the elite of Scandinavian business leaders. Kjellґs research has focused on internationalization. Forget dry theories, Kjellґs ideas work. He makes things happen. In the real world, Kjell is on the board of directors of a number of international companies. He has also advised and acted as a consultant to many other organizations across the globe.
Funkster # 2: Jonas Ridderstrale
Based at the Centre for Advanced Studies in Leadership at the Stockholm School of Economics, Jonas Ridderstrеle is at the forefront of the new generation of European-based business gurus. Jonas has an MBA and a doctorate and is author of a book on global innovation. He has run the Advanced Management Program at the Stockholm School of Economics. Jonas is an advisor, lecturer and consultant to a number of international companies. He has enabled them to look to the future more creatively and to develop dynamic strategies and organizational solutions. In his spare-time he is an art collector and backs one of Swedenґs funkiest galleries.
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Fifth edition, revised
Translation Copyright © Stockholm School of Economics in Saint Petersburg, 2005, 280 pages.
ISBN 5-315-00034-6
For further information on publishing, please contact
"Mann, Ivanov and Ferber", e-mail
sse@mann-ivanov-ferber.ru
