Per Hedberg CV



Per Henrik Hedberg












Columbia University, New York, USA
· M.A., M.Phil., Ph.D. in Psychology.
· Dissertation: Procedurally Motivated Up and Down Regulation of Accessible Knowledge.
· Advisor Tory Higgins ranked no. 1 in the world (PSPR, 2002) in terms of citations by social psychologists.
· Graduate level course work also at the Department of Neural Science at New York University (2001/2).
· Proposed, developed, led, and presented four separate research programs about human memory and motivation, animal learning and motivation, and interdependent decision-making. Participated in two projects on agency beliefs and fairness perceptions.
 · Initiated and led a research group during four years which eventually included nine part-time working research assistants, who were either undergraduates or postbaccalaureates:

1/99 -   Stockholm School of Economics (SSE), Stockholm, Sweden
· Graduate student at the section for Economic Psychology (95% of coursework completed).
· Graduate course work also at Uppsala University, Stockholm University, Karolinska Institute.
· Planned dissertation:  Determinants of Individual Behavior in Situations with Interdependent Actors.
8/97-5/98   Darden Business School, University of Virginia
· Student scholarship enabled completion of the second year of the MBA-program
· Voted Best Negotiator in Negotiation class.
· First student ever at SSE to receive a second scholarship to American business schools.
8/96-12/96   Columbia Business School, Columbia University
· Received an exchange student scholarship from SSE to attend the second year MBA-program.
· Top candidate for that year’s most competitive scholarship offered by SSE.
1/91-12/00   Stockholm University, Stockholm, Sweden
· B.A. in Psychology.
· Bachelor’s Thesis: Are Some People More Consistent than Others?
8/92-12/98   Stockholm School of Economics (SSE), Stockholm, Sweden
· B.Sc. and M.Sc. in Economics and Business Administration. Marketing major.
· Master’s Thesis: Where to? Vision projects in three multinational companies. (In Swedish.)

Work Experience

7/08 -

Stockholm University, Dpt. of Psychology – Assistant Professor, Stockholm, Sweden
· Assistant professor
· Course director for PhD program in Social Psychology.
· Teacher of Human Interaction (in Economic Psychology program).


  Stockholm School of Economics, Russia – Area Principal, St. Petersburg, Russia
· Head of HRM module (3 teachers) and co-head of Leadership module (3 teachers) in two-year Executive MBA program.
· Teacher in Group Dynamics, Motivation, Negotiation.
· Teaching locations also include Moscow and Salavat in Russia and Kiev in Ukraine

  Stockholm School of Economics – Advisor, Stockholm, Sweden
· Member of the PhD committee of Mayeda Jamal.

5/08 -
9/06 - 5/07
3/99 - 4/01

  Stockholm School of Economics – Teacher, Stockholm, Sweden
· Course director for PhD course on Theories in Social Psychology).
· Guest lecturer in Financial Psychology.
· Guest lecture on memory at MaSt seminar.
· Guest lecturer in Test & Assessment.
· Examiner at undergraduate thesis defenses.
· Organized bi-weekly research seminars on Communication.
· Annually led a two-day workshop in Creativity (Course 7531, Learning and Creativity).




  Columbia University – Teaching Assistant, New York, NY
· Behavioral Statistics, with Tor Wager.
Taught a weekly seminar and guest lectured.
· Judgment and Decision Making, with Elke Weber.
Gave three guest lectures on behavioral game theory.
· Introduction to Social Psychology, with Tory Higgins.
· Science of Psychology, with Herbert Terrace.
Taught a weekly seminar.
· Science of Psychology, with Eugene Galanter.


1/99 - 6/00
8/99 - 6/00
Stockholm School of Economics – Research Assistant
, Stockholm, Sweden
· Initiated and carried out a research project for the National Institute of Economic Research.
· Course administration at the section for Economic Psychology.
· Webmaster at the section for Economic Psychology.

3/99 - 5/99

  Stockholm University – Thesis Supervisor, Stockholm, Sweden
· Supervised a B.A. thesis on Entrepreneurship by David Frykman.

99 or 00

  Insight Lab – Freelance writer, Stockholm, Sweden
· Wrote articles on business-related topics.

  Swedish Trade Council – Summer Intern, Chicago, IL
· Initiated partnerships between Swedish and U.S. companies in import/export of consumer products and health care supplies.
· Evaluated, within a team environment, market growth opportunities for four Swedish firms.
· Conducted market research on the demolition industry and the golf industry in the U.S.
· Contacted potential U.S. partners in the mining, the sanitary, and the demolition industry.
11/95-08/96   Ambition Kunskap – Founder , Stockholm, Sweden
· Set up a business providing students with extensive education courses for the entrance examinations to Swedish universities.
· Designed marketing programs and built a recognized brand name. Initiated sales & marketing relations with 20 educational institutions and high schools in Stockholm.
· Lead a successful team effort to create educational materials for ten-week courses.
· Taught a ten-week class of 20 students.
7/91-9/91   Swedish Telecom – Summer Intern, Stockholm, Sweden
· Investigated the user friendliness of a computer application for frequency planning.
· Interviewed the application developers and the future application users in order to overcome an initial cultural gap and to integrate both views in the final product. The application was then put in use.

Reviewer Experience

Scandinavian Journal of Psychology.

9/01 - 6/06
9/00 - 8/01
9/97 - 5/98
9/96 - 12/96

Main Scholarships
· Five-year full time scholarship from Columbia University.
· Hedelius stipend.
· Carl Adam Bonnier one-year scholarship to Darden Business School.
· Exchange scholarship from SSE for one semester at Columbia Business School.

10/91 - 08/92 
  Swedish Army – Squad Leader, Linkoping, Sweden
· Provided leadership to a group of 3-20 men to accomplish various military  activities and objectives.
· Elected spokesperson for the platoon.
· Elected regiment representative to the national congress for conscripts.
  Swedish and English (Fluent); German (Very Good); Spanish and French (Good); and Russian (Elementary).
Computers:   SPSS, Simplis (LISREL), VBA, and Psyscope.

 Areas of Expertise
· Human and non-human motivation.
· Memory and learning.
· Social psychology
· Judgment and decision-making
· Behavioral game theory
· Bargaining and negotiation



Hedberg, P. H. (2007). Procedurally Motivated Up and Down Regulation of Accessible Knowledge.                     Columbia University.
Hedberg, P. H. (planned for 2009). Determinants of Individual Behavior in Situations with                     Interdependent Actors. Stockholm School of Economics.

Publication Manuscripts

Hedberg, P. H. & Higgins, E. T. (peer reviewed in 2005 in Science). What Remains on Your Mind After                     You Are Done?
Hedberg, P. H., Balsam, P. D., & Higgins, E. T. (unpublished manuscript, Columbia University). Antecedents,                     Measures, and Consequences of Promotion and Prevention.
Hedberg, P. H. & Higgins, E. T. (unpublished manuscript, Columbia University) Regulatory Focus 2.0: A New                     Language and a Process Account.
Tong, J., Iyengar, S. S., & Hedberg, P. H. (under revision for re-submission). What are the Fairest Ways to Distribute                     Profits and Losses?: Effects of Economic and Cultural Factors.
Hedberg, P. H. (unpublished manuscript, Stockholm School of Economics). Judgment in Forecasting:                     Psychological Factors.

Conference Presentations

Effects of Social Verification (but not of Collaboration) on Memory and Social Coordination (European Association of                     Experimental Social Psychology at Rapallo, Italy, September 2007)
Introductory speaker and co-chair of symposium at Society for Personality and Social Psychology (SPSP) in Palm                      Springs, 2006: Shared Reality In Communication: Implications For Memory And Social Perception
What Remains on Your Mind After You Are Done? (poster at American Psychological Society; May, 2006)
What Remains on Your Mind After You Are Done? (poster at SPSP in Palm Springs, February, 2006)
How Motivational Orientations Impact the Accessibility of Semantic Constructs (poster at SPSP in Austin,                      February 2004)
Accessibility Regulation: How Strategic Concerns Influence the Decay of Knowledge Accessibility (presentation at                      Graduate Research Conference at Yale University, October 2003)

Invited talks in Seminar series in Cognitive Psychology at Stockholm University:
What Remains on Your Mind After You Are Done?: Motivated Regulation of Knowledge Accessibility                      (February, 2006)
Effects of Social Verification on Memory and Social Coordination (March, 2008)