SSE Russia awarded the "St. Petersburg Brand Rating"
The third "St. Petersburg Brand Rating" award ceremony – the traditional annual project of by newspaper Business Petersburg, uniting the best brands of the city, was held on August, 24 at the museum of modern art "Erarta" in St. Petersburg.
50 commercial companies took part in the rating in two categories: "Goods" and "Services". The Stockholm School of Economics in Russia was awarded by Business Petersburg "For cultural environment development of business education".
"Respect and positive cooperation. Following these principles for almost a quarter of a century, the Stockholm School of Economics in Russia has been inspiring people for personal development, providing opportunities for growth and unlocking of people’s potential. Here students receive a high level business education focused on long-term sustainable development of the Russian society," - Anders Paalzow, president of Stockholm School of Economics in Russia, comments on the award.
Vsevolod Krylov, SSE Russia Development Director, represented SSE Russia at the event and accepted the award: "I’m really pleased that Business Petersburg makes life in our city active, bright and unforgettable. Because such ratings encourage new ideas - things that move the society forward. We hope that the Brand Rating will be with us for many years to come”.
According to many participants of the event, "Brand Rating" is one of those events which allow each company to get an objective assessment of its presence in the market.
The award brands were ranked by expert judging. 50 experts judged both brands with a centuries-old history and young brands, that appeared in the modern Russian period, but have already managed to make names for themselves. In the "Goods" category the jury members more often mentioned and praised the products of food and beauty industries. In the "Services" category, brands in medicine and pharmaceuticals, IT and telecom were recognized. The winner of the "Brand of the Year" category was the Imperial Porcelain Factory.
The entire list of the top 50 "Brand Rating" is published in a special issue of Business Petersburg newspaper.
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